Digital Marketing

                                                           TECHNICAL SEO Last week, we saw about ONPAGE SEO, lets dive into the topic of TECHNICAL SEO Technical SEO:  Technical seo focuses on optimising a website's backend and infrastructure to improve its crawlability, indexability, and overall performance, make it easier for search engines to understand and rank it effectively. 1)HTTPS 2)Mobile friendly 3)301 redirection 4)302 redirection 5)custom 404 error 6)page speed 7)structured data 8)robots.txt 9)preferred domain version 10)Broken links 1)HTTPS:  HTTPS is the hyper text transfer protocol secure. It helps to make your website secure. So users trust your website and give their data to our website. If we use http then the website is not secure so there may be a possibility of hacking your website. So use https version. HTTPS...

                                         DIGITAL MARKETING-SEO  In my previous post, i have mentioned some of the basics of SEO role in digital marketing. Now lets focus on types of SEO So there are 3 types in Seo 1) On-page SEO 2)Off-page SEO 3) Technical SEO Lets see the differentiation first, and move to the topic deeply 1) On-page SEO i) Title The title of the website is very important it helps search engine to understand what topic is  given in your webiste. This may also improve your ranking in search engine and create organic traffic. Title tag comes at the top of the tab page. User first notice that title then only move to read the content. ii) Header Tag The header tag also plays a major role . For one page, you should create one header. So that it will be  easy for viewer to understand about your page. Header tag also be unique. For one header you may  c...

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